With over 195,000 followers on Instagram, critically acclaimed designer and model Anine Bing knows how to capture and engage her audience online.

We had the opportunity to speak with the Swede recently at her “Anine Bing Collection”; pop-up shop at Holt Renfrew in Toronto, about her best advice when it comes to growing your social footprint. “I like to share every part of my life without sharing too much,”; says the 31-year-old. “I like to show my personality by inviting my readers into little bits of my life.”;

Bing goes on to talk about the importance of consistency when updating your accounts and also tapping into a specific audience. Watch our full “How-To”; celebrity video below: