The Salvation Army has made clever use of “The Dress”; , in a very powerful campaign that has hit the web.
Salvation Army uses “the dress” for campaign against women's abuse. @Sangita_Patel's thoughts: http://t.co/PLauiX9gAF pic.twitter.com/jOJs6zaglj
— ET Canada (@ETCanada) March 6, 2015
//platform.twitter.com/widgets.js
They took the whole white/gold or black/blue debate and created a very memorable Public Service Announcement to raise awarenesss for abuse against women.
The pic features a bruised and battered woman wearing the infamous dress in white/gold and has the caption; “Is it so hard 2 see black & blue? 1 in 6 women are victims. #StopAbuseAgainstWomen.”
It’s been a whole week since the dress hit the web and it looks like it won’t be going anywhere anytime soon. What do you think of the latest campaign?
Is it so hard 2 see black & blue? 1 in 6 women are victims. #StopAbuseAgainstWomen #blackandblue #whiteandgold pic.twitter.com/HoYNXBQRIE
— TheSalvationArmySA (@SalvationArmySA) March 6, 2015
//platform.twitter.com/widgets.js