Fifth Harmony is helping fans to kick off the weekend in style with the surprise release of a brand-new video for their recent single “Deliver”, which dropped late Friday afternoon.
Directed by David Camarena, the video finds the four-piece vocal group sporting retro hairstyles, sexy evening gowns — and arm-length gloves! — for a look not unlike Marilyn Monroe in her iconic “Diamonds are a Girl’s Best Friend” number from the classic film “Gentlemen Prefer Blondes”.
“It’s the kinda song for when you’re getting down with your man,” Fifth Harmony’s Dinah Jane said of the song in a track-by-track breakdown of the group’s new album that appeared in the Los Angeles Times.
“It’s the direction and lane we were trying to touch,” she added. “Definitely giving you Mariah Carey vibes, ’90s vibes, real R&B — it takes you there.”
This wasn’t the only gift that Fifth Harmony had for fans on Friday — earlier the same day, they performed “Deliver” on “Live With Kelly and Ryan” — watch: