Nicki Minaj is ready to ring in the holidays early with the first look at her full H&M Holiday 2017 campaign, which debuted on Tuesday.
In the new campaign film, which was first teased to fans on Nov. 9, the 34-year-old rapper appears next to her on-screen husband, “Grey’s Anatomy” star Jesse Williams, looking laid-back in a cream turtleneck and low, slicked bun.
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The short film, titled “A Magic Holiday”, follows a little girl as she reenacts her magical bedtime story, as narrated by Williams, in order to promote giving for the holidays and ultimately, save Christmas.
According to H&M, the film, directed by Johan Renck, is a “modern take on the classic fairytale” of a “heroic little girl who tracks down the evil brother of Santa Claus in order to save the holiday season from his selfishness.”
Minaj stars as the mother of the little girl, as well as the fairy Wisest Thingy, while Williams appears as the father and the Fastest Fairy. “The Big Lebowski” star John Turturro also stars in the film as both Santa Claus and his evil brother.
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Speaking of the campaign, Minaj tells H&M, “I love the film’s overall empowering message. I love seeing this young girl become the champion that lives in all of us. There’s always magic in the air during the holidays.”
The Swedish retailer will release the family-friendly fashion collection, including selected pieces as seen in the film, in stores and online starting on Nov. 9.
