Scooter Braun has helped plenty of stars achieve huge success, including Ariana Grande and Carly Rae Jepsen, but he’s also there for their struggles.
In a new interview with The Guardian, the pop manager opened up about his relationship with client Justin Bieber.
From 2013 to 2014, the “Sorry” singer went through a period of trouble, from arrests, to car accidents and rumours of drug and alcohol abuse.
For Braun, it wasn’t until Bieber “looked me in the eye and said: ‘I’m making a change'” that he began working on the star’s hugely successful comeback with the album “Purpose”.
“I was not going to give up on him, I was not going to let him die, I was not going to put him in that position of: ‘Oh, let’s just keep him working,'” Braun said of helping Bieber through that period.
Bieber has since gotten sober and found a new relationship with Christianity, which has helped ground him.
“At the end of the day, I would choose this result over what I was dealing with, a thousand times over,” Braun said. “The best thing that happened to Justin Bieber is that he found God. He was able to remove himself from being worshipped, and realize he’s in service to others. Because I don’t think human beings are built to be worshipped.”