Tess Holliday is slamming clothing brand Revolve for selling a fat-shaming sweatshirt.
Revolve found themselves under fire when a number of clothing items were spotted in their online store with controversial messages posted across them. One reads: “Being fat is not beautiful, it’s an excuse.”
The new sweatshirt line from the brand and LPA features three tops, each with a different shaming quote reportedly said to a celebrity. The quotes are: “Horrible result of modern feminism,” which according to Fashionista is about Lena Dunham, “Too boney to be boned,” about Cara Delevingne and the “Being fat is not beautiful, it’s an excuse,” was directed at Paloma Elsesser.
Holliday took to Twitter to slam Revolve, writing, “Y’all are a mess,” next to a screenshot of the top in question.
Fans of Holliday got in on the action, blasting Revolve for completely missing the mark.
“Lemme guess! This shirt was designed to “encourage” people to lose weight but not make fun of them. BS! Can’t wait for the excuses!” one Twitter user said.
Another said, “Thanks for sharing this, now I know never to wear this brand.”
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Revolve have since told Glamour in a statement: “This morning, images of a forthcoming LPA collection were prematurely released on Revolve.com. The capsule collection—originally conceived by LPA alongside Lena Dunham, Emily Ratajkowski, Cara Delevingne, Suki Waterhouse, and Paloma Elsesser—was set to debut tomorrow as a direct commentary on the modern day ‘normality’ of cyber-bullying and the shared desire to create a community for those most affected by the epidemic.
“The prematurely released images featured on Revolve.com [were] not only included without context of the overall campaign, but regrettably featured one of the pieces on a model who’s size was not reflective of the piece’s commentary on body positivity. We at Revolve sincerely apologize to all those involved—particularly Lena, Emily, Cara, Suki and Paloma—our loyal customers, and the community as a whole for this error.”
Lena Dunham also took to Instagram to have her say, confirming that her friend, Pia Arrobio, established the brand LPA, and that the pair had been “working on a collaboration” together.