Tess Holliday is slamming clothing brand Revolve for selling a fat-shaming sweatshirt.
Revolve found themselves under fire when a number of clothing items were spotted in their online store with controversial messages posted across them. One reads: “Being fat is not beautiful, it’s an excuse.”
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The new sweatshirt line from the brand and LPA features three tops, each with a different shaming quote reportedly said to a celebrity. The quotes are: “Horrible result of modern feminism,” which according to Fashionista is about Lena Dunham, “Too boney to be boned,” about Cara Delevingne and the “Being fat is not beautiful, it’s an excuse,” was directed at Paloma Elsesser.
Holliday took to Twitter to slam Revolve, writing, “Y’all are a mess,” next to a screenshot of the top in question.
Fans of Holliday got in on the action, blasting Revolve for completely missing the mark.
“Lemme guess! This shirt was designed to “encourage” people to lose weight but not make fun of them. BS! Can’t wait for the excuses!” one Twitter user said.
Another said, “Thanks for sharing this, now I know never to wear this brand.”
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Revolve have since told Glamour in a statement: “This morning, images of a forthcoming LPA collection were prematurely released on Revolve.com. The capsule collection—originally conceived by LPA alongside Lena Dunham, Emily Ratajkowski, Cara Delevingne, Suki Waterhouse, and Paloma Elsesser—was set to debut tomorrow as a direct commentary on the modern day ‘normality’ of cyber-bullying and the shared desire to create a community for those most affected by the epidemic.
“The prematurely released images featured on Revolve.com [were] not only included without context of the overall campaign, but regrettably featured one of the pieces on a model who’s size was not reflective of the piece’s commentary on body positivity. We at Revolve sincerely apologize to all those involved—particularly Lena, Emily, Cara, Suki and Paloma—our loyal customers, and the community as a whole for this error.”
Lena Dunham also took to Instagram to have her say, confirming that her friend, Pia Arrobio, established the brand LPA, and that the pair had been “working on a collaboration” together.
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For months I’ve been working on a collaboration with my friend Pia’s company LPA through its parent company @revolve – sweatshirts that highlight quotes from prominent women who have experienced internet trolling & abuse. This is a cause very close to my heart and the proceeds were meant to benefit charities that help young women by empowering them to express themselves through writing and art. Without consulting me or any of the women involved, @revolve presented the sweatshirts on thin white women, never thinking about the fact that difference and individuality is what gets you punished on the Internet, or that lack of diversity in representation is a huge part of the problem (in fact, the problem itself.) As a result, I cannot support this collaboration or lend my name to it in any way. This isn’t meant to shame Pia or the great work she’s done with LPA. I am deeply disappointed in @revolve’s handling of a sensitive topic and a collaboration rooted in reclaiming the words of internet trolls to celebrate the beauty in diversity and bodies and experiences that aren’t the industry norm. *** I’d like to especially extend my love and support to @palomija, whose quote was the first to be promoted and mangled. She’s a hero of mine. Like me, she gave her quote in good faith and shared her vulnerability in order to support arts education and to spread her message of empowerment, and she wasn’t consulted in the marketing. Not an ounce of negativity should be sent her way. *** My only goal on this planet is to empower women through art and dialogue. I’m grateful to every woman who shared a quote and so disappointed that our words were not honored. As a result, I will be making a donation to the charity of every woman’s choice who was wronged with me and I hope that @revolve will join me with a contribution of their own. *** P.S. This Rubens painting makes me happy because it’s about women joining in love, but he didn’t recognize diversity at all- he just loved curvy butts. Problematic fave.