Colm Feore joins the growing list of celebrities lending their voice to help SickKids raise funds.
The Stratford Festival regular headlines the new video for the SickKids VS: Join Your Crew campaign, uniting people and creating crews with characteristics they share. ET Canada’s own Cheryl Hickey joins The Fashionistas, who alongside Canadian athlete Andre DeGrasse and Argos Vice-Chairman Pinball Clemons head crews like The Roadrunners, The Artists, The Ballers, The Chefs, The DogLovers and more who unite to help build a new SickKids.
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SickKids Vs: Join Your Crew is the third phase in the overall campaign that began with the powerful SickKids Vs: Undeniable campaign. With a message focused on the patients and staff, the hospital got celebrity support from Ryan Reynolds, who spoke to ET Canada about his involvement in the “Fund The Fight” video.
In 2017, the hospital focused on the need to build a new hospital with SickKids VS: All In and this year, they are putting the spotlight on the donors, deadset on helping them achieve this goal.
If you’d like to donate, SickKids is asking for people to join a crew of like-minded people, help recruit more people from that network and make a donation.
