Hailey Bieber Is The New Face Of This Mega Popular Jean

Hailey Bieber is proving you don’t have to ditch the denim when the weather gets warm!

The 22-year-old model was announced as the new face of Levi’s 501 jeans, looking sun-kissed and ready for summer while rocking blue jean cut-offs in the new brand campaign, photographed by Meritocracy’s Karla and Matthew Welch.

“Happy to be the new face of @levis #501,” she captioned one of the modelling shots on Instagram.

In the stills, Hailey pairs the legwear with a number of different looks, from a floral button down to a classic white tee. Meanwhile, in another shot, Hailey switches out the cutoffs for a full-length skinny pair, with her name patched down the leg.

See some of the stills for summer style inspo below!

For more on Hailey’s style, as well as her relationship with Justin Bieber, watch and see below.

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