Some lucky riders ordered a car service and Shaquille O’Neal surprised as the driver – but they couldn’t tell it was him, at first.

Lyft is pulling off another undercover celebrity edition, this time having former NBA star O’Neal wearing a variety of disguises as he picks up customers in Atlanta.

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And knowing the “Big Fella,” there was definitely going to be some added flair during these rides. Can you imagine Shaq in-character as an off-duty cop named Goose (who rocks a wicked beard) or a Frenchman named Pierre (who doesn’t speak any French)?

These are just some of the experiences he gave to a lucky few, before he asked them if they recognized him.

“I kind of figured it out early on,” a woman laughs, “when I saw your wig, sir.”