‘Sex And The City’ Author Candace Bushnell Reveals Instagram Refused To Run An Ad For Her New Book Because It Was Too Racy

Best known for writing the book that inspired HBO’s “Sex and the City”, author Candace Bushnell is not pleased with Instagram after the social media platform refused to run an ad for her upcoming book — because it supposedly violated Instagram’s guidelines for explicit content.

As the New York Post‘s Page Six column reports, Bushnell, 60, is in the midst of promoting her upcoming book, Is There Still Sex in the City?, and posted a video on Instagram in which and a pair of young men discuss “cubs” — younger men who date middle-aged women.

In the clip, Bushnell can be seen reading from her book. “It’s a whole new world out there when it comes to middle-aged mating,” she reads. “Take the ‘cubbing’ phenomenon. Cubs are young men in their 20s or early 30s, who are on the prowl for older, sensible women. I call them catnips. They’re Mrs. Robinsons in reverse.”

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There was apparently no issue until she attempted to promote her video as an Instagram ad; this, she explained, led her to receive a notice informing her she had breached Instagram’s guidelines.

“This ad isn’t running because it doesn’t follow our advertising policies,” reads the message. “We don’t allow ads that promote adult products or services, such as sex toys, sexual enhancement devices, or sexual videos and publications… Ads like these are sensitive in nature and typically evoke a negative reaction from viewers.”

As Bushnell tells Page Six, “I made a spoof video with two young men and I tried to promote it with Instagram. Then I get this [notice] . . . I wrote back and said, ‘This is a book written by a 60-year-old woman who takes a funny and poignant look at her own life — not a sex toy!’”

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She added: “I’ve been censored! Which makes no sense, because think of all the bikini-clad women you see on Instagram every day.”

Adding insult to injury is the fact that Bushnell says she’ applied to be verified by Instagram four times — only to be denied each time.

“Every week, we review thousands of ads, and at times we make mistakes,” an Instagram spokesperson said of Bushnell’s complaint. “This ad was rejected in error and we are sorry. It has since been reinstated.”

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