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Drake Gets Into The ‘Cannabis Wellness’ Game

By Shakiel Mahjouri.

Drake. Photo: MediaPunch/Shutterstock

Drake is lighting up for your health.

The “In My Feelings” rapper is teaming up with Canopy Growth Corporation to launch a new “Cannabis wellness company.” The new business is called the More Life Growth Company.

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“The opportunity to partner with a world-class company like Canopy Growth on a global scale is really exciting,” shared Drake. “The idea of being able to build something special in an industry that is ever-growing has been inspiring. More Life and More Blessing.”

More Life Growth Company is based in Drake’s hometown of Toronto. The rapper holds a 60 per cent majority share in the company while Canopy owns a 40 per cent stake.

“When we first began talks with Drake we were extremely inspired by and aligned with his vision to bring best-in-class cannabis products to the world,” said Mark Zekulin, CEO, Canopy Growth Corporation.

“Drake’s perspective as a culture leader and entrepreneur combined with Canopy Growth’s breadth of cannabis knowledge will allow our new company to bring an unmatched cannabis experience to global markets,” Zekulin continued.

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Drake is no slouch when it comes to getting his business on. Aside from his successful music and touring career as a solo artist, Drizzy is the co-founder of record label OVO Sound.

He is also a global ambassador for the Toronto Raptors, developed the Bourbon-based whiskey Virginia Black, and has collaborated with Apple Music, Burger King, and Whataburger.

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