Ellen DeGeneres Debuts UnHide, A Faux Fur Brand

It is no secret Ellen DeGeneres is a big animal lover. From her ‘adopt don’t shop policy’ to being vegan, the talk show host does her part.

DeGeneres has now made another major step by co-founding UnHide, a faux fur company that will supply consumers and the fashion industry with fur alternatives.

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“I want people to stop using and wearing fur, it’s that simple. The material we use in UnHide products are soft, warm and comfortable and I hope people find it as a great alternative,” she told People.

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UnHide is in partnership with The Humane Society of The United States and promises the “coziest, fluffiest and softest” faux fur blankets.

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Power couple 🐶 Our Lil' Marsh + a lil' mush

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The next step for UnHide is expanding into ready-to-wear and fashion items that “provide radical transparency” throughout production.

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