Corus and other major Canadian broadcasters came together for a star-studded, multi-platform benefit in support of frontline workers fighting COVID-19 across Canada on April 26.
Corus Entertainment, Bell Media, CBC/Radio-Canada, Groupe V Media and Rogers Sports & Media partnered for “Stronger Together, Tous Ensemble”, which will aired on English and French services.
“Stronger Together, Tous Ensemble”, which featured a star-studded lineup of homegrown artists, activists, actors and athletes, became the most-watched (non-sports) Canadian broadcast on record.
The broadcast reached 11.5 million viewers and raised over $6 million dollars so far. Those still wanting to give to Food Banks Canada can text COVID to 30333 as the lines will remain open for a few days after the event.
Conceived and produced in an unprecedented collaboration between Insight Productions, Bell Media Studios and CBC/Radio-Canada, the broadcast will see more than two dozen TV, radio and streaming platforms donate their airtime for the one-hour, commercial-free presentation.
“Stronger Together, Tous Ensemble” is presented in part through the support of MADE | NOUS, the national, consumer-focused, industry-wide movement recognizing and celebrating creative Canadian talent.
The event is in support of Food Banks Canada’s $150-million campaign to provide immediate support to food banks across Canada during the COVID-19 pandemic.
”Frontline workers, across so many sectors, including food banking, have been drastically impacted by COVID-19,” says Chris Hatch, CEO of Food Banks Canada. “They need our support and we are thankful for ‘Stronger Together, Tous Ensemble’ for helping our most vulnerable neighbours.”
On Sunday, it was announced that there will be a final appearance featuring Drake.
Drake joins a slew of stars on the lineup, including Justin Bieber, Mike Myers, Ryan Reynolds, Serge Ibaka, Avril Lavigne, Kiefer Sutherland, Geddy Lee, Dallas Green, Morgan Rielly, Dan & Eugene Levy, Catherine O’Hara and Annie Murphy, David Foster, Robbie Robertson, Charlotte Cardin, Burton Cummings, Cirque du Soleil, Celine Dion, Shania Twain, Alessia Cara, Michael Buble, Bryan Adams, Jann Arden, Sarah McLachlan, Buffy Sainte-Marie, Barenaked Ladies, Arkells, Sofia Reyes and William Prince.
Other celebrities expected to appear from their homes include author Margaret Atwood, skater Tessa Virtue and TV stars Eric McCormack, Jason Priestley, Howie Mandel, Rick Mercer, Russell Peters and Will Arnett.
Astronaut Chris Hadfield, environmentalist David Suzuki, wheelchair athlete Rick Hansen, hockey players Hayley Wickenheiser and Connor McDavid, tennis player Bianca Andreescu and swimmer Penny Oleksiak, will also make appearances.
Featuring a mix of music, messages and more, “Stronger Together, Tous Ensemble” presents iconic Canadians sharing their stories of hope and inspiration in a national salute to frontline workers combatting COVID-19. Canadian talent is uniting to show everyone working on the frontlines of this pandemic that we are all #strongertogether.
“Stronger Together, Tous Ensemble” will air on at least 110 platforms, including live, simultaneous French translation on ICI ARTV, SériesPlus, VRAK, V, and Unis TV.
New broadcasters joining the “Stronger Together, Tous Ensemble” broadcast include ATN, APTN, Blue Ant Media, Wild Brain, Hollywood Suite, NTV, OUTtv, Stingray, Super Channel. As well, more than four dozen new radio stations have come on board, including Bell Media’s EZ Rock as well as participating stations from Arctic Radio, Blackburn, First Peoples Radio, Harvard, Pattison, Rawlco, and Vista radio networks.
“We are grateful for the many calls and e-mails from iconic Canadians offering to help and be part of this historic broadcast, and can’t wait to share more details tomorrow,” said Lindsay Cox, Senior Vice-President, Showrunner, and Executive Producer, Insight Productions. “We are also thankful to the growing list of broadcast partners who have been able to find time in their schedules to allow us to tell even more stories of the frontline workers and community heroes making a difference right now.”
The special can also be viewed on:
44 TV Platforms:
ABC Spark, ATN HD, ATN LIFE, ATN PUNJABI PLUS, ATN PM ONE, ATN TAMIL (JAYA TV), ATN GUJARATI, ATN BANGLA, ATN CRICKET PLUS, ATN FOOD FOOD, APTN, A.Side, BBC Earth, CBC, CBN, Citytv, Cottage Life, CP24, CTV, CTV2, FX, Family Channel, Global, HIFI, Hollywood Suite 2000s, ICI ARTV, Love Nature, MUCH, MTV, National Geographic, Makeful, NTV, OMNI Television, OUTtv, SériesPlus, Slice, Smithsonian Channel Canada, StingrayHits, Stingray Retro, Super Channel Fuse, TSN, Unis TV, V, VRAK
12 Streaming Platforms:
CBC.ca, CBC Gem, CBC Listen app, CTV.ca, CTV app, Citytv.com, etcanada.com, Global TV app, GlobalTV.com, GlobalNews.ca, iHeartRadio.ca, iHeartRadio Canada app
43 Radio Platforms:
CBC Music, CBC Radio One, EZ Rock, Sirius XM Channel 169, Virgin Radio as well as additional stations from Arctic Radio, Bell Media, Blackburn, First Peoples Radio, Harvard, Pattison, Rawlco, and Vista radio networks
11 On Demand Platforms:
CBC Gem, Crave, CTV.ca, CTV app, Global TV app, GlobalTV.com, ICI TOU.TV, iHeartRadio.ca, iHeartRadio Canada app, Stingray Quello, Super Channel On Demand
Questions about COVID-19? Here are some things you need to know:
Health officials caution against all international travel. Returning travellers are legally obligated to self-isolate for 14 days, beginning March 26, in case they develop symptoms and to prevent spreading the virus to others. Some provinces and territories have also implemented additional recommendations or enforcement measures to ensure those returning to the area self-isolate.
Symptoms can include fever, cough and difficulty breathing — very similar to a cold or flu. Some people can develop a more severe illness. People most at risk of this include older adults and people with severe chronic medical conditions like heart, lung or kidney disease. If you develop symptoms, contact public health authorities.
To prevent the virus from spreading, experts recommend frequent handwashing and coughing into your sleeve. They also recommend minimizing contact with others, staying home as much as possible and maintaining a distance of two metres from other people if you go out.
For full COVID-19 coverage from Global News, click here.
~ With files from ET Canada and the Canadian Press