Snoop Dog's Cali Red Wine
Any Snoop Dogg fans who assumed his entry into the booze market would be gin (paired with juice, of course) may be surprised to learn he's just launched his own brand of vino.
In conjunction with the 19 Crimes vineyard, Snoop has unveiled his Cali Red Wine, which will be available at "select West Coast stores."
Cameron Diaz Launches Wine Line Avaline
Cameron Diaz is venturing into the wine business with her very own brand, Avaline. Avaline was created with Katherine Powe.
Described as "a range of clean wines", Avaline is "wine at its purest, created for those who embrace the pleasure of a whole life and a relaxed approach to wellbeing."
In her announcement to Instagram, Diaz wrote, "I’ve always believed that the key to wellness is balance. Creating a clean wine that is full of natural goodness and free from dozens of unwanted and undisclosed extras helps me find that balance when I’m enjoying a glass of wine."
Mary J. Blige Unveils Sun Goddess Wines
Grammy Award-winning artist Mary J. Blige has launched a limited-edition collection of Sun Goddess Wines, in collaboration with Fantinel Winery. The collection features an Italian Pinot Grigio Ramato and an Italian Sauvignon Blanc.
Blige recalls, "A dear friend introduced me to Marco Fantinel referring to him as the producer of the best Pinot Grigio in the world. After walking through the vineyards and tasting with the Fantinel family, I felt extremely connected to the place, and more importantly, the people."
Kylie Minogue's Rosé
Kylie Minogue has sneakily started her own Rosé, appropriately named 'Kylie Minogue Rosé'.
While the official website still says "Coming Soon", fans spotted bottles for sale in a U.K. Tesco where she is reportedly testing the market.
Sarah Jessica Parker Launches New Rosé Wine
Sarah Jessica Parker is adding a new rosé wine to her collection with New Zealand-based winery INVIVO & Co.
The rosé, Invivo X SJP Rosé, comes from the South of France and follows the success of Invivo X, SJP Sauvignon Blanc.
Parker says, “Blending the rosé was an experience I never thought I would be participating in and was not only great fun but, as always with my partners at Invivo, informative, surprising, delicious and wonderfully satisfying. I am so looking forward to adding it to our collection of wines."
Jason Aldean, Florida Georgia Line Collab On Bourbon Line
Two of country music's biggest acts, Jason Aldean and Florida Georgia Line are joining forces for a new kind of collaboration - Wolf Moon Bourbon line.
“There’s nothing like sharing a glass of bourbon with my crew after a show —you could say it's been part of our ritual for years,” Aldean said of the new alcoholic beverage, while FGL's Brian Kelley and Tyler Hubbard added, “Making good whiskey is a passion of ours, and we really wanted to create something new and fresh with Jason."
Wolf Moon is currently available in select markets and on ReserveBar.com.
Dwayne 'The Rock' Johnson's Teremana Tequila
Dwayne Johnson is the latest star to step into the booze business.
The "Hobbs & Shaw" star officially announced his own brand of tequila called Teremana Tequila.
"TERA means of the earth and MANA is our powerful Polynesian spirit. Spirit of the earth," he shared on social media.
"From all of us here at Distilleria Teremana in Jalisco, we invite you to COME HAVE A DRINK."
Bob Dylan’s Heaven’s Door Whiskey
Bob Dylan is getting into the booze game with the release of his Heaven's Door whiskey through his brand Heaven’s Door Spirits. The drink pays homage to Dylan's 1973 song “Knocking on Heaven’s Door".
Metallica Gets In The Beer Game
After the release of their own line of whiskey, the members of Metallica are introducing their own beer brand “Enter Night”. Through a collaboration with Stone Brewing, the new beverage is described as “a hoppy pilsner played through a distortion pedal,” and is expected to begin distribution in the U.S within the first few months of 2019.
Metallica’s Blackened Whiskey
Iconic metal band Metallica have partnered up with distiller Dave Pickerell to launch their own booze.
The band debuted on social media their blended whiskey, which is cleverly named after their opening track “Blackened” off their 1988 album '…And Justice For All'.
Fans and whiskey lovers can purchase the brand new liquor in stores, restaurants, and bars (plus, each batch of bottles comes with a curated Spotify/Apple music playlist!)
G-Eazy’s Stillhouse Spirits
“Him And I” rapper G-Eazy is Investing Partner and Co-Creative Director of Stillhouse Spirits Co., recently debuting a brand new bourbon that has been rested and mellowed in a batch of roasted coffee beans.
Ryan Reynolds' Gin Company
Vancouver-born Ryan Reynolds is the owner of Portland-based small batch gin company, Aviation American Gin.
“Aviation is the best tasting gin in the world. Once I tried it, I knew I wanted to get involved with the company in a big way,” Reynolds said in a statement. “If you think all gin tastes the same, you’d be mistaken. Aviation is in a completely different league and I couldn’t be prouder to be a part of the company.”
‘The Disaster Artist’ Brew
Toronto-based Northern Maverick Brewing Company has brewed a beer worthy of Tommy Wiseau. To celebrate “The Disaster Artist” - James Franco’s take on the making of the cult favourite “The Room” - the brewery presents their California Common tie-in. Pairs well with tossing a football around while wearing a tuxedo and for when you feel like the world (or maybe just Lisa) is tearing you apart.
Drake's Virginia Black Whiskey
Drake launched his very own brand of whiskey, Virginia Black, back in June of 2016. Along with his business partner Brent Hocking, the spirit is the result of “a quest to redefine whiskey and a shared passion for style, music, and the pursuit of taste.”
The Toronto-born rapper and his entourage — his dad, Nicki Minaj and Lil Wayne, included — recently took the stage and raised a glass of Virginia Black in honour of his Billboard Awards Top Artist win.
Brad Pitt And Angelina's Jolie's Perrin Miraval Rose
A few years back, Brad Pitt and Angelina Jolie plunked down $60 million for the Chateau Miraval, a 35-bedroom estate in the Provence region of France that also boasts an adjoining vineyard. The former couple partnered with acclaimed Famille Perrin winemakers to turn those grapes into their very own wine. "I'm a farmer now," Pitt declared in a recent interview. "I love learning about the land and which field is most suitable for which grape, the drama of September and October: Are we picking today? Where are the sugar levels? How is the acidity? Is it going to rain? It>s been a schooling for me." Their first wine, a rose, sold-out in a mere five hours.
Dan Aykroyd's Crystal Head Vodka
Since 2007, the former Blues Brother and artist John Alexander have partnered to produce this high-end vodka, made in Newfoundland. The vodka came about when Aykroyd became frustrated when he couldn't find a vodka that was free of additives, so he decided to make one. According to press materials, the vodka is "filtered multiple times and as a final stage passes three times through Herkimer diamonds, spiritually charged semi-precious quartz crystals." The vodka, packaged in a glass skull designed by Alexander, is a huge hit with imbibers, winning numerous awards - and is both kosher and gluten-free.
Francis Ford Coppola Winery
The director of such acclaimed films as 'The Godfather' and 'Apocalypse Now' has turned his energies in recent years to his successful winery. Coppola entered the wine business back in 1975 when he purchased a Napa estate and adjoining vineyard, producing his first vintage in 1977. Since then, Coppola has expanded his wine-making empire, which has branched out into vacation resorts, pasta sauces and a magazine. The Francis Ford Coppola Winery produces numerous varieties, and continues to win awards year after year.
Hanson's Mmmhops Pale Ale
Best known for their 1997 megahit "MMMbop", one-hit wonders Hanson (brothers Isaac, Taylor and Zachary Hanson) entered the craft beer business in 2011 with their own Mmmhops Pale Ale. Initially distributed locally in Tulsa, Oklahoma (where the siblings live and where the beer is brewed), Mmmhops is now receiving wider distribution, and can even be purchased online.
Jason Priestley And Black Hills Estate Winery
B.C.-born former 'Beverly Hills, 90210' star Jason Priestley is a wine aficionado, who has been collecting wine for more than 20 years and has 5,000 or so bottles stashed in his cellar. In 2007, Priestley became an investor in the Okanagan's Black Hills Estate Winery, and he's a regular visitor to the vineyard. 'For me to be part of a winery in my home province was incredible," he told 'Okanagan Home' magazine. "The Okanagan is such a spectacular wine region."
Kid Rock's Badass Redneck Lager
Kid Rock got into the beer business in 2009 by launching his own Badass Redneck Lager, brewed in his hometown of Detroit. He introduced the beer by having it available on tap during his shows. Due to a sweet tax break from the state of Michigan, the business venture is said to have created 400 jobs in the beleaguered city of Detroit.
George Clooney And Rande Gerber's Casamigos
Casamigos is an award-winning ultra-premium Tequila by George Clooney and Rande Gerber. It is imported from Mexico by Casamigos Spirits Co..
George and Rande: "We love tequila–on the rocks, by the shot, and at times, straight from the bottle. Tequila-filled nights with friends is how Casamigos was born.
Our idea was to make the best-tasting, smoothest tequila whose taste didn’t have to be covered up with salt or lime. So we did."
Bethenny Frankel's Skinnygirl Cocktails
The former 'Real Housewives of New York' star created the line of Skinnygirl cocktails - premixed, low-calorie alcoholic beverages such as Pina Coladas and Margaritas - that was an instant hit in the marketplace. Launched in 2009, a few years later Frankel sold a stake in the company to Beam Global Spirits and Wine for an estimated $100 million.
Danny DeVito's Limoncello
In 2006, Danny DeVito made headlines with a drunken appearance on 'The View', with the slurring star explaining he'd been out drinking limoncello all night with George Clooney. A few years later, he decided to launch his own line of the Italian aperitif, Danny DeVito's Limoncello. Made from fragrant Sorrento lemons grown on Italy's Amalfi coast, each bottle features a scratch-and-sniff label - and even has its very own theme song!
Wayne Gretzky Estates Winery
With the tagline "Great wines from the Great One!" former NHL phenom Wayne Gretzky launched his own wine in 2007, initially introducing a Merlot, a Chardonnay and a Vidal Ice Wine. Since then, the label has expanded to produce several more wines, and has established a partnership with Okanagan-based Andrew Peller Limited. Gretzky's No. 99 collection now includes a Pinot Grigio, a Riesling and a Pinot Noir, among other varieties.
Before topping the charts with "Happy", Pharrell Williams entered the booze biz with Qream, a strawberry-flavoured "ultra-premium cream liqueur," back in 2011. Marketed to women, Qream was meant to "celebrate the beautiful, independent and successful women of today." Unlike "Happy", Qream was no hit. When the product didn't exactly fly off the shelves, Pharrell's partner in the venture, Diageo, decided to shut down the brand two years later. Pharrell later sued for $5 million in damages, claiming Diageo didn't market the brand properly.
James Cameron's Beaufort Vineyard And Estate Winery
In early 2014, 'Avatar' director James Cameron shelled out an "undisclosed amount" to buy the Beaufort Vineyard & Estate Winery in Vancouver Island's Comox Valley. According to the winery's manager, Cameron's actual involvement is minimal, and he told a local newspaper he doesn't foresee any big changes in the winery's operations now that it's under new ownership. The plan is to produce about 2,000 cases this year.
Donald Trump's Trump Vodka
The Donald introduced his "super premium" line of vodka in 2006, boasting the tagline "Success Distilled". Despite Trump's pronouncements that America's favourite drink would become the "T&T" (Trump and tonic), Trump Vodka failed to make an impression on drinkers. In 2011, Gothamist reported the vodka has stopped production "because the company failed to meet the threshold requirements."
P. Diddy's Ciroc Vodka
A more successful vodka venture occurred when Sean 'Diddy' Combs went into business with Ciroc Premium Vodka, unique in the marketplace in that it is made from distilled grapes (most vodkas are made from corn, wheat or rye). Ciroc had been struggling in the U.S. marketplace until they signed up Diddy (who reportedly earned $100 million) to become brand manager and chief marketing officer of the brand. Within a few years, sales of Ciroc had grown by more than 600 per cent. Thanks to the Diddy-fuelled success of Ciroc, in early 2014 he formed a new company - Combs Wines and Spirits - and entered a partnership with the makers of Ciroc to purchase a boutique tequila brand called DeLeon that is currently sold in 18 U.S. states, with wider distribution planned.
AC/DC and alcohol hasn't always been a winning combination (see: Bon Scott's "death by misadventure"), but that hasn't stopped the band from getting into the liquor game. In 2011, the world saw the introduction of AC/DC wines. Bottles available include Back in Black Shiraz and Hells Bells Sauvignon Blanc. The Aussie rockers have also lent their name to another branch of the booze industry: beer. AC/DC Beer is now available for sale in Germany and is scheduled to duck walk its way Angus-style into Romania, Russia and Brazil.
Wait, someone who was once a member of Van Halen has associated himself with a brand of booze? Gasp! Fetch us our fainting mat! Sammy Hagar became a tequila mogul when he founded the successful Cabo Wabo tequila brand. Hagar's since sold off Cabo Wabo to beverage giant Gruppo Campari, but the "I Can't Drive 55" singer has launched another brand of booze, Sammy's Beach Bar Rum.
When Parrotheads get blotto, there's a good chance they're doing it with Jimmy Buffett-licensed products. Buffett has a (very relaxed) boatload of Margaritaville merchandise attached to his name, including a line of tequila and malt beverages. Oh, and there's beer, too. Buffett has a line of suds called Land Shark Beer.
Hammered indeed. Motorhead has gotten into the world of adult beverages, selling their own brand of booze. There's Motorhead Vodka, Motorhead Bastards Lager Beer and Motorhead Shiraz. "My advice - approach it with caution. I mean, wine is deceptive, anything can happen." warns Lemmy on the band's booze site.
Oenophiles with a taste for thrash take note: there's such a thing as a Slayer brand of wine. Slayer's Reign in Blood Cabernet Sauvignon was made available to the public in 2012. If you're hoping to pop out to the store to pick up a bottle for grandma and grandpa's anniversary, you're in for a bit of travel. The bottles are only physically available for purchase in Sweden.
Carlos Santana's lent his name to all sorts of things (shoes, handbags, restaurants) and booze is no exception. The "Supernatural" guitarist is part-owner of the Casa Noble tequila company. In 2005, Santana teamed with G.H. Mumm to bring Santana DVX sparkling wine into the world. Santana DVX is no longer available for purchase, but its spirit lives on thanks to a Lonely Island track extolling the virtues of the wine and the man whose name is on the bottle.
Justin Timberlake made a bit of news recently when he was appointed "creative director" for Bud Light Platinum. That's not the only booze-related iron JT has in the fire. Timberlake has his own line of tequila dubbed 901.
Maynard James Keenan
Maynard James Keenan (Tool, A Perfect Circle, Puscifer) is the owner of Merkin Vineyards, Stronghold Vineyards and Caduceus Cellars. Keenan's winemaking pursuits served as the subject of the 2009 documentary Blood Into Wine.
Kill people, burn s***, f*** school...drink German beer? In 2012, Warsteiner teamed with Odd Future for a limited edition beer to coincide with the band opening up a pop-up shop inside the achingly hip Paris boutique Colette. The group's definitely not shy about putting their name on a product. If you're so inclined, you can buy Odd Future skateboards, Odd Future jeans and Odd Future backpacks. They also knock out music from time to time.
Cognac gets shouted out all the time in hip-hop, so why wouldn't a rapper get in the cognac game? Ludacris teamed with Birkedal Hartmann to launch Conjure Cognac in 2009. Luda's not the only Atlanta MC to try his hand at selling cognac. In 2010, T.I. and Remy Martin partnered on a deal. The relationship was ultimately dissolved months later when the "What You Know" rapper faced a jail sentence for violating his probation.
In 2011, Dave Matthews partnered with winemaker Steve Redder to create Dreaming Tree Wines. (The company's name is a nod to "The Dreaming Tree", a track on the 1998 Dave Matthews Band album Before These Crowded Streets.) A bottle of 2010 Dreaming Tree Crush will set you back about $15 U.S.
It makes sense that Marilyn Manson would be more likely to hop into the absinthe game than, say, The Lumineers and it looks like he has a bit of a knack for it, too. Marilyn Manson's Mansinthe was awarded a gold medal at the 2008 San Francisco World Spirits Competition.